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CRM Executive
- Posted 26 October 2020
- Salary £28000.00 - £30000.00 per annum
- Location
- Job type Permanent
- Discipline HR & Executive Support
- ReferenceBBBH16652_1603702968
- Contact NameAbigail Benham
Job description
My Client are a Global Foreign Exchange firm, looking to hire a CRM Executive This role is based in the heart of the City of London but offering remote working.
The ideal candidate must come from a Financial Services background.
You will execute and support their CRM activities across Europe, South America & Middle East territories.
Key Responsibilities as CRM Executive:
- Manage customer databases, segmentation and data protection preferences to effectively manage CRM activity and create personalised and automated marketing campaigns
- Build relevant newsletter, lifecycle, abandonment and automated trigger journey campaigns based on data analysis
- Create and monitor behavioural segments of our customers and create campaigns
- Develop leads and prospects into customers
- Develop SMS and retargeting campaigns
- Ensures all communications with the customer or prospect use optimal marketing messages and branding
- Work closely with CRM Manager and rest of marketing team, to plan and develop ideas for content, imagery, and graphics
- Constantly tests and monitors CRM campaigns to improve KPIs
Skills & Experience of the CRM Executive:
- Financial Services experience
- 1-2 years strong CRM experience
- Experience using Marketing Cloud
- Experience using Salesforce
- HTML coding experience advantageous
Perks of working here as a CRM Executive:
- Incredible development and progression programmes
- Flexible working (working from home, flexi-time)
- High-end benefits and bonuses
- A friendly and dynamic working environment