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Marketing Executive

  • Location

    City of London, London

  • Sector:

    HR & Executive Support

  • Job type:

    Contract

  • Salary:

    £35000 - £36000 per annum

  • Contact:

    Paige Young

  • Job ref:

    BBBH14928_1561729949

  • Published:

    19 days ago


Marketing Executive
The Role:

  • Supporting the Commercial Marketing Manager
  • Deliver global marketing campaigns
  • Campaigns for Luxury advertising business.
  • Supporting the commercial lead generation and nurturing programme.


The role:

  • Support the Marketing Manager to deliver advertiser-facing lead generation campaigns across email, digital advertising and other channels as appropriate.
  • Build relationships across the business - notably with Design, CRM, Customer Services and Sales colleagues - to ensure that all campaigns are scheduled and delivered on time, and that leads are followed-up on promptly.
  • Work with the Senior Marketing Manager to create content to drive the lead nurturing and lead generation efforts for the commercial programme.
  • Work with the Marketing Manager to constantly review and optimise the commercial lead generation strategy and processes.
  • Work closely with Sales heads to plan and deliver lead generation campaigns to drive advertising revenue for exec-appointments.com, as well as event and course revenue for the Non Executive Directors' Club.
  • Plan and deliver multi-channel digital campaigns to drive high-quality, relevant candidate traffic and optimise these campaigns to ensure that the candidates being driven to the site match the jobs posted.
  • Work with the Marketing Manager and Head of Advertising Sales to provide all required sales tools, media kit, lead generation, client communications, up-to-date site and audience stats.


The candidate - Essential

  • A proven track record (~2 years) in a commercially-focused Marketing role.
  • CRM and marketing automation experience (Ideally Salesforce and Pardot).
  • Ability to construct a marketing strategy.
  • Experience in the latest digital marketing methods and trends.
  • Demonstrated experience in managing relationships with multiple internal stakeholders and agency relationships (internal or external).
  • Excellent communication and interpersonal skills.
  • A pro-active outlook and willingness to take the initiative and suggest improvements to current work practices.
  • Ability to "make a difference" by liaising with and gaining buy-in from various parties.
  • Meticulous eye for detail.
  • Excellent creative judgement & copy-writing skills.
  • Ability to manage multiple projects, ensuring all deadlines are met and service levels are maintained.
  • Self starter with high energy and initiative.
  • Ability to work effectively across departments and within the Marketing team.
  • Demonstrate capability with data handling.

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